Etienne Aigner launched the new women’s fragrance Début last month. The perfume is inspired by an elegant woman in a satin dress who attracts everyone’s attention and lures you with her beauty at first glance. Model Malene Knudsen is in the advertising campaign. Wearing her pink satin dress, she suggests the idea and theme of the new fragrance of the house of Aigner.

Sotano Studio designed the bottle, the secondary packaging and the bath line.

Aigner Debut Volume design Sotano Studio

Aigner Debut ADV

Aigner Debut Pack Sotano Studio

Aigner Debut Volume design Sotano Studio

 

Aigner Debut bath line Sotano Studio

Aigner Debut bath line Sotano Studio

Aigner Debut bath line Sotano Studio

2013

Début

PACKAGING
Client: Aigner